Assistant General Manager
Manhattan Beach, CA
Full Time
Experienced
As an Assistant General Manager, your #1 priority is driving daily membership sales, contacting leads, and creating a high-performance sales culture—all while delivering a world-class member experience. You’ll lead from the front by hitting personal sales goals, developing a strong in-studio community, and mentoring a results-driven team. This is a sales-first position ideal for someone who thrives on metrics, motivation, and movement.
Key Responsibilities
Sales & Lead Generation (Top Priority)
● Consistently meet and exceed personal sales goals
● Drive weekly lead generation through:
○ Local business outreach
○ Grassroots events and pop-ups
○ Referral programs
○ Community engagement partnerships
● Execute the LASER sales process to convert leads to long-term members
● Collaborate with General Manager to forecast and execute against weekly/monthly revenue targets
Strategic Planning & Performance Management
● Participate in weekly strategy meetings and monthly sales reviews
● Leverage reports to identify performance gaps and implement solutions
● Optimize all studio revenue streams: memberships, class packages, and retail
Retention & Member Experience
● Build rapport with every member to support satisfaction and retention
● Address and resolve member concerns with urgency and care
● Implement proactive strategies like check-ins for low-usage members, milestone
rewards, and VIP member touchpoints
● Monitor daily retention reports and manage follow-up tasks
Team Leadership & Culture
● Aid GM in recruiting, onboarding, and developing an exceptional sales and front desk team
● Participate in regular sales training, coaching, and role-play sessions
● Motivate the team to exceed targets with a clear path to commissions and incentives
● Uphold Club Pilates’s brand values through consistent team accountability and culture
building
Studio Operations
● Day-to-day operations, cleanliness, and presentation of the studio
● Aid GM in managing staff schedules and class coverage to ensure optimal studio flow
● Enforce compliance with local, state, and federal labor laws and Rumble policies
● Be onsite full-time, including evenings and weekends as required
Qualifications
● 2+ years of sales leadership experience, ideally in fitness, hospitality, or service-based
industries
● Proven success in hitting personal sales goals
● High-energy leadership style with the ability to inspire and train team members
● Strong interpersonal and written communication skills
● Proficient in CRM systems and sales reporting tools
● Highly organized and detail-oriented with a passion for problem-solving
● Passionate about fitness
Key Responsibilities
Sales & Lead Generation (Top Priority)
● Consistently meet and exceed personal sales goals
● Drive weekly lead generation through:
○ Local business outreach
○ Grassroots events and pop-ups
○ Referral programs
○ Community engagement partnerships
● Execute the LASER sales process to convert leads to long-term members
● Collaborate with General Manager to forecast and execute against weekly/monthly revenue targets
Strategic Planning & Performance Management
● Participate in weekly strategy meetings and monthly sales reviews
● Leverage reports to identify performance gaps and implement solutions
● Optimize all studio revenue streams: memberships, class packages, and retail
Retention & Member Experience
● Build rapport with every member to support satisfaction and retention
● Address and resolve member concerns with urgency and care
● Implement proactive strategies like check-ins for low-usage members, milestone
rewards, and VIP member touchpoints
● Monitor daily retention reports and manage follow-up tasks
Team Leadership & Culture
● Aid GM in recruiting, onboarding, and developing an exceptional sales and front desk team
● Participate in regular sales training, coaching, and role-play sessions
● Motivate the team to exceed targets with a clear path to commissions and incentives
● Uphold Club Pilates’s brand values through consistent team accountability and culture
building
Studio Operations
● Day-to-day operations, cleanliness, and presentation of the studio
● Aid GM in managing staff schedules and class coverage to ensure optimal studio flow
● Enforce compliance with local, state, and federal labor laws and Rumble policies
● Be onsite full-time, including evenings and weekends as required
Qualifications
● 2+ years of sales leadership experience, ideally in fitness, hospitality, or service-based
industries
● Proven success in hitting personal sales goals
● High-energy leadership style with the ability to inspire and train team members
● Strong interpersonal and written communication skills
● Proficient in CRM systems and sales reporting tools
● Highly organized and detail-oriented with a passion for problem-solving
● Passionate about fitness
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